Встроенные инструменты проведения A/B-тестов, например Experiments в Facebook могут привести к ложным результатам. Дело заключается в невозможности исключения аномальных значений, которые искажают результат.
С помощью Python можно проводить анализ с возможностью исключения подобных выбросов данных.








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